#1HIGH COST
A phone visitor has to scroll three screens to reach “Call now.”
The fix: Put the call button in the first screen and keep it pinned while scrolling. · Today, 20 min
TD-0412 · Ready Oct 9 · on time
Sample: business details changed
Harbor HVAC: 4 leaks, ranked.
Your site loads, looks professional and has the right information. A ready customer on a phone still has to work too hard to reach you. Here's where, and what to do first.
Health by area
Speed41
Mobile path48
Asking for the job55
Trust signals62
Findability71
Accessibility77
Measured on a mid-range phone and a desktop, Oct 7. Scores are for comparison over time, not a grade.
PLAN YOU CAN DO THIS MONTH
Pin the call buttonleak 1
Shorten the quote formleak 3
Show three Google reviewsleak 4
About 2 hours with your current web person.
THE IDEAL PLAN
Rebuild the homepage around one job: booking a service call from a phone. Fixes leak 2 at the root.
The leaks, with evidence
#2HIGH COST
The homepage shows nothing for several seconds on a mid-range phone; the hero photo alone outweighs the rest of the page.
The fix: Resize the hero photo and stop loading the slider script on phones. · 1 day
#3MEDIUM COST
The quote form asks 11 things before your phone number.
The fix: Ask for name, phone and job type; the rest on the call. · Today, 30 min
#4MEDIUM COST
Your Google reviews never appear on the site.
The fix: Show three real reviews next to the quote button, linked to Google. · 1 hour
Want us to do the fixes?
Fixed price, scoped from this report, with a before and after measured the same way.